About the job
We are looking for a driven, relationship-obsessed Creator Partnerships Associate to join Lantern's growing team. This is a unique opportunity to sit at the intersection of creator marketing and performance — helping us identify, recruit, and onboard the world's best UGC creators on behalf of our DTC health clients.
You'll work across a number of exciting clients, partnering closely with our creative strategists to source creators who can produce high-performing content, get them contracted, and ensure they're brilliantly briefed and set up for success. Your north star: build out the strongest, most battle-tested roster of UGC creators in the DTC health space.
This role is a perfect launchpad for someone passionate about creator marketing, content, and the growing world of performance-driven UGC — with real career upside in creative strategy and performance marketing as you grow in your role.
Responsabilities
- Source and recruit UGC creators across platforms (TikTok, Instagram, YouTube Shorts) for a portfolio of DTC health clients — matching the right creators to the right briefs
- Own the end-to-end creator contracting process: outreach, negotiation, agreements, briefing and onboarding, ensuring creators are set up and ready to produce, while testing new AI tools and agents to improve your process.
- Partner with Lantern's creative strategists to brief creators clearly and compellingly, translating campaign strategy into actionable, inspiring content direction
- Build and maintain a high-quality roster of top-performing UGC creators across categories, tracking performance data and continuously refining who makes the cut
- Monitor creator content quality and deliverables, flagging issues early and ensuring clients receive content on time and on brief
- Identify emerging creator talent and new platforms, keeping Lantern and its clients ahead of trends in the creator economy
- Maintain organized systems (databases, trackers, pipelines) for creator sourcing, outreach, contracts, and performance metrics
- Collaborate cross-functionally with paid media and strategy teams to inform creator selection based on what performs in-market
Qualitifactions
- 1–3 years of experience in influencer marketing, creator relations, talent management, creative strategy, or a similar role (internship experience is OK)
- Demonstrated ability to source and vet creators — you know what good UGC looks like and what makes it perform
- Experience managing creator or influencer contracts and negotiations (or a strong desire to learn quickly)
- Exceptional written communication skills — you can write a compelling creator outreach message and a crystal-clear brief
- Highly organized with strong attention to detail; you can manage multiple pipelines across multiple clients without dropping the ball
- Total familiarity with TikTok, Instagram, and the broader creator landscape; you live and breathe content
- Experience in DTC or consumer health brands is a plus, but not required
- A no-task-too-small attitude — you're comfortable doing hands-on work while also thinking strategically about how to build something great
Who you are
- A people person who can build genuine relationships with creators at scale
- Obsessed with content — you know what’s trending on Tiktok this week, and have a razor sharp eye for what resonates and what doesn't
- Scrappy and resourceful: you find creative ways to identify and land great creators, even without a big budget
- Reliable and organized — you have a high say/do ratio and your teammates can count on you
- Data-curious: you use performance metrics to inform creator selection and roster decisions
- Excited to work in a fast-moving agency environment, supporting multiple clients and campaigns simultaneously while helping some of the most innovative DTC health startups grow
- Collaborative by nature — you can work well with creative strategists, account leads, and clients alike
About Lantern
Lantern is a full-stack growth agency for the country’s most innovative DTC health startups. Our mission is to bend the risk curve for innovative early & growth-stage DTC health companies, helping our clients deliver life-changing care to more Americans. We are a place for ambitious marketers to hone their craft and work on interesting projects with exceptional colleagues, while growing into the world’s best full-stack DTC health marketers.
Lantern is an Equal Opportunity Employer. Lantern does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.
Lantern is an Equal Opportunity Employer. Lantern does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.
Let's Get Started.
We've helped dozens of companies across the Digital Health and Consumer Internet spaces grow from launch to over $100MM in annual revenue.
Our process is fast and flexible:
1. Assess current business & marketing needs
2. Build custom proposal and detailed work plan
3. Get started in as little as one week